- EAN13
- 9782511035993
- Éditeur
- Business Book Summaries
- Date de publication
- 07/2015
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
Summary: Traction
Review and Analysis of Weinberg and Mares' Book
BusinessNews Publishing
Business Book Summaries
Livre numérique
Autre version disponible
The must-read summary of Gabriel Weinberg and Justin Mares' book: "Traction: A
Startup Guide to Getting Customers".
This complete summary of the ideas from Gabriel Weinberg and Justin Mares'
book "Traction" states that there are lots of start-ups trying to be
successful today. According to Weinberg and Mares, the start-ups that manage
to reach success are the ones that create ‘traction’ by generating customer
growth and momentum. This should be the main aim of anyone launching a start-
up and they should use the Bullseye Framework to identify which traction
channels they should use. The Bullseye Framework has five key principles;
brainstorm, rank, prioritise, test and focus. This summary explains each of
these principles in detail, allowing you to learn the best way to launch a
successful start-up.
Added-value of this summary:
• Save time
• Learn the Bullseye Framework to identify to right traction channels
• Ensure your start-up is successful
To learn more, read the summary of “Traction” to discover how to create
customer growth and momentum for your start-up and succeed!
Startup Guide to Getting Customers".
This complete summary of the ideas from Gabriel Weinberg and Justin Mares'
book "Traction" states that there are lots of start-ups trying to be
successful today. According to Weinberg and Mares, the start-ups that manage
to reach success are the ones that create ‘traction’ by generating customer
growth and momentum. This should be the main aim of anyone launching a start-
up and they should use the Bullseye Framework to identify which traction
channels they should use. The Bullseye Framework has five key principles;
brainstorm, rank, prioritise, test and focus. This summary explains each of
these principles in detail, allowing you to learn the best way to launch a
successful start-up.
Added-value of this summary:
• Save time
• Learn the Bullseye Framework to identify to right traction channels
• Ensure your start-up is successful
To learn more, read the summary of “Traction” to discover how to create
customer growth and momentum for your start-up and succeed!
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