Summary: Unchained Value, Review and Analysis of Cronin's Book
EAN13
9782511016961
Éditeur
Business Book Summaries
Date de publication
Langue
anglais
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Summary: Unchained Value

Review and Analysis of Cronin's Book

Business Book Summaries

Livre numérique

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The must-read summary of Mary Cronin's book: "Unchained Value: The New Logic
of Digital Business".

This complete summary of the ideas from Mary Cronin's book "Unchained Value"
shows that you can’t transform a conventional firm into a digital business by
simply grafting a few Web initiatives onto the current business structures.
Instead, the existing business chain will need to be replaced in its entirety
by a “digital value system” which focuses not on static, internal value chains
but on dynamic, external webs of relationships. In her book, the author
explains that this is the only way the power and flexibility of the digital
business arena can be harnessed to create greater value and derive a stronger
competitive advantage. This summary will teach you how to rethink your
business and why you should do it sooner rather than later so that you don't
get left behind.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Unchained Value" and discover the key to aligning your
business with the e-revolution.
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